{"id":8720,"date":"2026-07-24T13:00:23","date_gmt":"2026-07-24T08:00:23","guid":{"rendered":"https:\/\/vetnewsandviews.com\/en\/?p=8720"},"modified":"2026-07-24T13:00:24","modified_gmt":"2026-07-24T08:00:24","slug":"viv-select-china-and-pet-fair-asia-2026","status":"publish","type":"post","link":"https:\/\/vetnewsandviews.com\/en\/viv-select-china-and-pet-fair-asia-2026\/","title":{"rendered":"VIV Select China and Pet Fair Asia 2026"},"content":{"rendered":"\n<!--\nVNV WORDPRESS CUSTOM HTML\nArticle: VIV Select China and Pet Fair Asia Launch First Joint Industry Initiative in Shanghai\nPrepared for: The Veterinary News & Views\nPublication date: July 23, 2026\n\nVerified official sources:\n1. Official press release supplied to VNV, dated July 23, 2026\n2. https:\/\/china.viv.net\/\n3. https:\/\/china.viv.net\/about\n4. https:\/\/china.viv.net\/visit\/conference-program\n5. https:\/\/china.viv.net\/visit\/exhibitor-list\n6. https:\/\/china.viv.net\/visit\/floor-plan\n7. https:\/\/china.viv.net\/visit\/travel-stay\n8. https:\/\/china.viv.net\/visit\/travel-stay\/venue\n9. https:\/\/en.petfairasia.com\/exhibition\/pfa.html\n10. https:\/\/en.petfairasia.com\/visitor-registration.html\n-->\n\n<style>\n.vnv-viv-article{\n  --vnv-navy:#082b4c;\n  --vnv-blue:#0067a8;\n  --vnv-cyan:#eaf7fc;\n  --vnv-green:#138a72;\n  --vnv-gold:#d6a72c;\n  --vnv-red:#b8242f;\n  --vnv-ink:#17212b;\n  --vnv-muted:#5e6b76;\n  --vnv-line:#dfe7ed;\n  --vnv-white:#ffffff;\n  max-width:1120px;\n  margin:0 auto;\n  color:var(--vnv-ink);\n  font-family:Arial,Helvetica,sans-serif;\n  font-size:17px;\n  line-height:1.75;\n}\n.vnv-viv-article *{box-sizing:border-box}\n.vnv-viv-article 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.vnv-viv-facts{grid-template-columns:repeat(2,minmax(0,1fr))}\n  .vnv-viv-zone-grid{grid-template-columns:repeat(2,minmax(0,1fr))}\n}\n@media (max-width:560px){\n  .vnv-viv-article{font-size:16px}\n  .vnv-viv-hero{padding:30px 21px;border-radius:16px}\n  .vnv-viv-hero h1{font-size:31px}\n  .vnv-viv-hero p{font-size:17px}\n  .vnv-viv-zone-grid{grid-template-columns:1fr}\n  .vnv-viv-card{padding:19px}\n}\n<\/style>\n\n<article class=\"vnv-viv-article\" itemscope itemtype=\"https:\/\/schema.org\/NewsArticle\">\n\n  <header class=\"vnv-viv-hero\">\n    <div class=\"vnv-viv-media-badge\" aria-label=\"VNV official media partner coverage\">\n      <span><\/span>\n      The Veterinary News &amp; Views | VIV Select China 2026 Media Partner\n    <\/div>\n\n    <h1 itemprop=\"headline\">VIV Select China and Pet Fair Asia Launch First Joint Industry Initiative in Shanghai<\/h1>\n\n    <p itemprop=\"description\">\n      Concurrent exhibitions in August 2026 will connect livestock production, animal health, feed and ingredients with the international pet industry value chain.\n    <\/p>\n  <\/header>\n\n  <div class=\"vnv-viv-byline\">\n    <span><strong>Published by:<\/strong> The Veterinary News &amp; Views<\/span>\n    <span><strong>Press release date:<\/strong> July 23, 2026<\/span>\n    <span><strong>Location:<\/strong> Shanghai, China<\/span>\n  <\/div>\n\n  <p class=\"vnv-viv-lead\">\n    VIV Select China and Pet Fair Asia will launch their first strategic collaboration in Shanghai in August 2026, creating a cross-sector business platform linking livestock production and animal health with the global pet industry.\n  <\/p>\n\n  <nav class=\"vnv-viv-toc\" aria-label=\"Article sections\">\n    <strong>Article Guide<\/strong>\n    <div class=\"vnv-viv-toc-links\">\n      <a href=\"#event-overview\">Event Overview<\/a>\n      <a href=\"#viv-select-china\">VIV Select China<\/a>\n      <a href=\"#pet-fair-asia\">Pet Fair Asia<\/a>\n      <a href=\"#joint-platform\">Joint Platform<\/a>\n      <a href=\"#visitor-schedule\">Visitor Schedule<\/a>\n      <a href=\"#shuttle\">Shuttle Service<\/a>\n      <a href=\"#vnv-role\">VNV Media Role<\/a>\n      <a href=\"#official-links\">Official Links<\/a>\n    <\/div>\n  <\/nav>\n\n  <section id=\"event-overview\" class=\"vnv-viv-section\">\n    <h2>Two Major Exhibitions, One Shanghai Business Visit<\/h2>\n    <p>\n      VIV Select China 2026 will take place from August 19 to 21 at the Shanghai World Expo Exhibition &amp; Convention Center, while the 28th Pet Fair Asia will run from August 19 to 23 at the Shanghai New International Expo Centre.\n    <\/p>\n    <p>\n      Both exhibitions are organized by Globus Events. Their concurrent dates will allow international buyers, manufacturers and industry professionals to explore livestock production, feed and ingredients, animal health, supply chain services, pet food and finished pet products during one visit to Shanghai.\n    <\/p>\n\n    <div class=\"vnv-viv-grid\">\n      <div class=\"vnv-viv-card viv\">\n        <h2>VIV Select China 2026<\/h2>\n        <p><strong>Dates:<\/strong> August 19\u201321, 2026<\/p>\n        <p><strong>Venue:<\/strong> Shanghai World Expo Exhibition &amp; Convention Center, SWEECC<\/p>\n        <p><strong>Location inside venue:<\/strong> Halls 1 and 2<\/p>\n        <p><strong>Core scope:<\/strong> Feed-to-food, livestock production, animal health and production technology<\/p>\n\n        <div class=\"vnv-viv-facts\">\n          <div class=\"vnv-viv-fact\"><strong>500+<\/strong><small>Exhibitors<\/small><\/div>\n          <div class=\"vnv-viv-fact\"><strong>50,000+<\/strong><small>Square metres<\/small><\/div>\n          <div class=\"vnv-viv-fact\"><strong>3<\/strong><small>Event days<\/small><\/div>\n          <div class=\"vnv-viv-fact\"><strong>20+<\/strong><small>Forums and international activities listed by the official event profile<\/small><\/div>\n        <\/div>\n      <\/div>\n\n      <div class=\"vnv-viv-card pet\">\n        <h2>28th Pet Fair Asia<\/h2>\n        <p><strong>Dates:<\/strong> August 19\u201323, 2026<\/p>\n        <p><strong>Venue:<\/strong> Shanghai New International Expo Centre, SNIEC<\/p>\n        <p><strong>Address:<\/strong> No. 2345 Longyang Road, Pudong New District, Shanghai<\/p>\n        <p><strong>Core scope:<\/strong> Pet food, veterinary diets, pet healthcare, supply chain and finished pet products<\/p>\n\n        <div class=\"vnv-viv-facts\">\n          <div class=\"vnv-viv-fact\"><strong>2,600+<\/strong><small>Exhibitors<\/small><\/div>\n          <div class=\"vnv-viv-fact\"><strong>320,000<\/strong><small>Square metres<\/small><\/div>\n          <div class=\"vnv-viv-fact\"><strong>17<\/strong><small>Main exhibition halls<\/small><\/div>\n          <div class=\"vnv-viv-fact\"><strong>10<\/strong><small>Supply chain halls<\/small><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section id=\"viv-select-china\" class=\"vnv-viv-section\">\n    <h2>VIV Select China 2026: Feed-to-Food Industry Coverage<\/h2>\n    <p>\n      VIV Select China covers poultry, waterfowl, swine and other livestock sectors. Its official event profile includes breeding and hatching, feed and feed additives, feed processing, veterinary vaccines and animal protection products, biosecurity, farm construction, breeding equipment and animal waste treatment technologies for pork, poultry, milk and aquatic production.\n    <\/p>\n\n    <div class=\"vnv-viv-zone-grid\">\n      <div class=\"vnv-viv-zone\"><strong>Feed and Nutrition<\/strong>Feed ingredients, additives, feed milling equipment and formulation-related solutions.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Animal Health<\/strong>Vaccines, veterinary drugs, protective equipment and pharmaceutical production or packaging equipment.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Breeding and Hatching<\/strong>Breeding technologies, hatchery systems and related equipment.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Farm Technology<\/strong>Housing, feeding equipment, environmental control, lighting and farm accessories.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Processing and Handling<\/strong>Slaughtering, meat and egg processing, handling, packaging, logistics and refrigeration.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Digital and Laboratory Services<\/strong>Laboratory testing, IT, automation and professional services.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Aquaculture<\/strong>Aquaculture farming technology and equipment.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Ruminant Production<\/strong>Ruminant farming technology and equipment.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Waste and Bioenergy<\/strong>Waste treatment equipment and bioenergy technologies.<\/div>\n    <\/div>\n\n    <h3>Who Visits VIV Select China?<\/h3>\n    <p>\n      The official visitor profile includes integrated companies, producers, manufacturers, distributors, dealers, breeding and hatching businesses, farms, slaughterhouses, meat, egg and milk processors, food wholesalers, supermarkets, chain restaurants, packaging and logistics companies, laboratories, IT and automation providers, financial services, educational institutions, media, government bodies and industry associations.\n    <\/p>\n\n    <h3>Conference and Knowledge Programme<\/h3>\n    <p>\n      The official conference page lists the VIV International Summit and thematic areas covering animal health and disease management, green agriculture, smart farming, poultry production and swine production. It also lists AgriBiTs China, sustainable swine production and poultry technology and internationalization among the programme themes.\n    <\/p>\n\n    <div class=\"vnv-viv-buttons\">\n      <a class=\"vnv-viv-btn\" href=\"https:\/\/reg.vivworldwide.cn\/en\/user\/register?utm_campaign=enwebsite26&amp;utm_medium=banner&amp;utm_source=web26\" target=\"_blank\" rel=\"noopener noreferrer\">Pre-register for VIV Select China<\/a>\n      <a class=\"vnv-viv-btn secondary\" href=\"https:\/\/china.viv.net\/visit\/conference-program\" target=\"_blank\" rel=\"noopener noreferrer\">Conference Programme<\/a>\n      <a class=\"vnv-viv-btn dark\" href=\"https:\/\/china.viv.net\/visit\/exhibitor-list\" target=\"_blank\" rel=\"noopener noreferrer\">Exhibitor List<\/a>\n    <\/div>\n  <\/section>\n\n  <section id=\"pet-fair-asia\" class=\"vnv-viv-section\">\n    <h2>Pet Fair Asia 2026: Trade, Veterinary and Consumer Market Coverage<\/h2>\n    <p>\n      Pet Fair Asia will present pet food, functional treats, veterinary diets and specialized nutrition alongside pet healthcare, finished products, brands and original equipment manufacturers. The event is expected to bring together more than 2,600 domestic and international exhibitors and approximately 530,000 trade and public visitors.\n    <\/p>\n    <p>\n      The official Pet Fair Asia platform also identifies dedicated industry areas including PET FAIR SUPPLY for the pet industry supply chain and PET FAIR ASIA VETERINARY for pet medicine and animal health.\n    <\/p>\n\n    <div class=\"vnv-viv-zone-grid\">\n      <div class=\"vnv-viv-zone\"><strong>Pet Food<\/strong>Staple diets, functional treats, specialized nutrition and veterinary diets.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Pet Veterinary and Animal Health<\/strong>Pet medicine, healthcare products and animal health developments.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Supply Chain<\/strong>Ingredients, manufacturing equipment, packaging, smart factory solutions and OEM services.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>International Brands<\/strong>Domestic and international exhibitors, country pavilions and global product launches.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Trade Sourcing<\/strong>Importers, wholesalers, distributors, retailers, brand owners and professional buyers.<\/div>\n      <div class=\"vnv-viv-zone\"><strong>Consumer Market<\/strong>Dedicated consumer days for public visitors and pet owners.<\/div>\n    <\/div>\n\n    <div class=\"vnv-viv-callout\">\n      <h3>Pet Fair Asia Registration<\/h3>\n      <p>\n        The official registration page states that international buyers and industry professionals may secure free entry by registering before July 31, 2026. After that deadline, a ticket fee of RMB 200 or USD 30 per person applies.\n      <\/p>\n      <a class=\"vnv-viv-btn gold\" href=\"https:\/\/en.petfairasia.com\/visitor-registration.html\" target=\"_blank\" rel=\"noopener noreferrer\">Register for Pet Fair Asia<\/a>\n    <\/div>\n  <\/section>\n\n  <section id=\"joint-platform\" class=\"vnv-viv-section\">\n    <h2>How the Joint Initiative Connects the Two Value Chains<\/h2>\n    <p>\n      The collaboration connects VIV Worldwide\u2019s feed-to-food expertise with Pet Fair Asia\u2019s pet industry platform. Together, the exhibitions will provide an integrated sourcing and business development environment linking upstream technologies and ingredients with downstream product innovation and consumer demand.\n    <\/p>\n\n    <h3>Animal Health<\/h3>\n    <p>\n      At VIV Select China, international suppliers will present disease prevention, biosecurity, vaccines, antibiotic-reduction strategies and animal nutrition solutions. The joint press release states that technologies proven in livestock production may also support companion animal healthcare, veterinary products and clinical disease management.\n    <\/p>\n\n    <h3>Pet Food and Specialized Nutrition<\/h3>\n    <p>\n      Pet Fair Asia will showcase staple diets, functional treats, veterinary diets and specialized nutrition. The joint initiative connects these downstream product categories with feed ingredients, formulation, sourcing and production planning represented across VIV Select China.\n    <\/p>\n  <\/section>\n\n  <section id=\"visitor-schedule\" class=\"vnv-viv-section\">\n    <h2>Dates, Opening Hours and Visitor Categories<\/h2>\n\n    <div class=\"vnv-viv-table-wrap\">\n      <table class=\"vnv-viv-table\">\n        <thead>\n          <tr>\n            <th>Date<\/th>\n            <th>VIV Select China<\/th>\n            <th>Pet Fair Asia<\/th>\n          <\/tr>\n        <\/thead>\n        <tbody>\n          <tr>\n            <td><strong>August 19<\/strong><\/td>\n            <td>09:00\u201317:00<\/td>\n            <td>VIP B2B Day, invitation only<br>09:00\u201317:30<\/td>\n          <\/tr>\n          <tr>\n            <td><strong>August 20<\/strong><\/td>\n            <td>09:00\u201317:00<\/td>\n            <td>Trade Visitor Day<br>09:00\u201317:30<\/td>\n          <\/tr>\n          <tr>\n            <td><strong>August 21<\/strong><\/td>\n            <td>09:00\u201314:00<br>Visitor entry ends at 12:00<\/td>\n            <td>Trade Visitor Day<br>09:00\u201317:30 indoors<br>Outdoor area until 19:00<\/td>\n          <\/tr>\n          <tr>\n            <td><strong>August 22<\/strong><\/td>\n            <td>Event concluded<\/td>\n            <td>Consumer Day<br>09:00\u201320:00 indoors<br>Outdoor area until 21:00<\/td>\n          <\/tr>\n          <tr>\n            <td><strong>August 23<\/strong><\/td>\n            <td>Event concluded<\/td>\n            <td>Consumer Day<br>09:00\u201315:00<\/td>\n          <\/tr>\n        <\/tbody>\n      <\/table>\n    <\/div>\n  <\/section>\n\n  <section id=\"shuttle\" class=\"vnv-viv-section\">\n    <h2>Complimentary Shuttle Service Between the Two Venues<\/h2>\n    <p>\n      The organizer will operate a complimentary shuttle bus service between the Shanghai World Expo Exhibition &amp; Convention Center and the Shanghai New International Expo Centre on August 20 and 21. Frequent point-to-point departures are planned to help professional visitors attend both exhibitions.\n    <\/p>\n    <p>\n      Current and previous VIV Select China visitors may also qualify for dedicated Pet Fair Asia trade visitor benefits, subject to advance registration and eligibility requirements.\n    <\/p>\n  <\/section>\n\n  <section id=\"vnv-role\" class=\"vnv-viv-section vnv-viv-vnv-role\">\n    <h2>The Veterinary News &amp; Views as VIV Select China Media Partner<\/h2>\n    <p>\n      The Veterinary News &amp; Views is publishing this official event update as a media partner of VIV Select China 2026. VNV coverage connects its veterinary, poultry, livestock, dairy, feed, animal health and agribusiness readership with verified event information and official planning resources.\n    <\/p>\n    <p>\n      Through this publication, readers can review the two event formats, visitor categories, opening hours, sector coverage, shuttle arrangements and direct official links for registration, exhibitors, conferences, venue information and travel planning.\n    <\/p>\n    <p>\n      <a href=\"https:\/\/vetnewsandviews.com\/en\/viv-select-china-2026-brings-the-global-feed-to-food-industry-to-shanghai\/\">\n        Read VNV\u2019s detailed VIV Select China 2026 event preview\n      <\/a>\n    <\/p>\n  <\/section>\n\n  <section id=\"official-links\" class=\"vnv-viv-section\">\n    <h2>Official Event Planning Links<\/h2>\n\n    <div class=\"vnv-viv-links\">\n      <h3>VIV Select China 2026<\/h3>\n      <ul>\n        <li><a href=\"https:\/\/china.viv.net\/\" target=\"_blank\" rel=\"noopener noreferrer\">Official VIV Select China website<\/a><\/li>\n        <li><a href=\"https:\/\/reg.vivworldwide.cn\/en\/user\/register?utm_campaign=enwebsite26&amp;utm_medium=banner&amp;utm_source=web26\" target=\"_blank\" rel=\"noopener noreferrer\">Official visitor pre-registration<\/a><\/li>\n        <li><a href=\"https:\/\/china.viv.net\/about\" target=\"_blank\" rel=\"noopener noreferrer\">Show concept, visitor profile and exhibitor profile<\/a><\/li>\n        <li><a href=\"https:\/\/china.viv.net\/visit\/exhibitor-list\" target=\"_blank\" rel=\"noopener noreferrer\">Exhibitor list<\/a><\/li>\n        <li><a href=\"https:\/\/china.viv.net\/visit\/conference-program\" target=\"_blank\" rel=\"noopener noreferrer\">Conference programme<\/a><\/li>\n        <li><a href=\"https:\/\/china.viv.net\/visit\/floor-plan\" target=\"_blank\" rel=\"noopener noreferrer\">Floor plan<\/a><\/li>\n        <li><a href=\"https:\/\/china.viv.net\/visit\/travel-stay\" target=\"_blank\" rel=\"noopener noreferrer\">Travel and accommodation<\/a><\/li>\n        <li><a href=\"https:\/\/china.viv.net\/visit\/travel-stay\/venue\" target=\"_blank\" rel=\"noopener noreferrer\">Venue and transport guidance<\/a><\/li>\n      <\/ul>\n\n      <h3>Pet Fair Asia 2026<\/h3>\n      <ul>\n        <li><a href=\"https:\/\/en.petfairasia.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Official Pet Fair Asia website<\/a><\/li>\n        <li><a href=\"https:\/\/en.petfairasia.com\/exhibition\/pfa.html\" target=\"_blank\" rel=\"noopener noreferrer\">Pet Fair Asia 2026 event profile and visitor schedule<\/a><\/li>\n        <li><a href=\"https:\/\/en.petfairasia.com\/visitor-registration.html\" target=\"_blank\" rel=\"noopener noreferrer\">Official trade visitor registration<\/a><\/li>\n      <\/ul>\n    <\/div>\n  <\/section>\n\n  <section class=\"vnv-viv-section\">\n    <h2>Event Information at a Glance<\/h2>\n    <p>\n      Visitor registration for both exhibitions is open. VIV Select China will run from August 19 to 21 at SWEECC, while Pet Fair Asia will run from August 19 to 23 at SNIEC. The first joint initiative will connect livestock production, animal health, ingredient sourcing, pet food and veterinary market developments in Shanghai.\n    <\/p>\n  <\/section>\n\n  <p class=\"vnv-viv-source\">\n    Source: Official joint press release issued in Shanghai on July 23, 2026, together with current information published on the official VIV Select China and Pet Fair Asia websites. Event arrangements may be updated by the organizers; visitors should confirm final details through the official links before travel.\n  <\/p>\n\n<\/article>\n\n<script type=\"application\/ld+json\">\n{\n  \"@context\":\"https:\/\/schema.org\",\n  \"@graph\":[\n    {\n      \"@type\":\"NewsArticle\",\n      \"@id\":\"https:\/\/vetnewsandviews.com\/en\/viv-select-china-pet-fair-asia-joint-initiative-2026\/#article\",\n      \"headline\":\"VIV Select China and Pet Fair Asia Launch First Joint Industry Initiative in Shanghai\",\n      \"description\":\"VIV Select China 2026 and Pet Fair Asia will jointly connect livestock production, animal health, feed, veterinary products, pet food and the pet industry in Shanghai in August 2026.\",\n      \"datePublished\":\"2026-07-23\",\n      \"dateModified\":\"2026-07-23\",\n      \"inLanguage\":\"en\",\n      \"author\":{\n        \"@type\":\"Organization\",\n        \"name\":\"The Veterinary News & Views\",\n        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and Pet Fair Asia Launch First Joint Industry Initiative in Shanghai Concurrent exhibitions in August&hellip; 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