VIV Select China and Pet Fair Asia Launch First Joint Industry Initiative in Shanghai
Concurrent exhibitions in August 2026 will connect livestock production, animal health, feed and ingredients with the international pet industry value chain.
Thank you for reading this post, don't forget to subscribe!VIV Select China and Pet Fair Asia will launch their first strategic collaboration in Shanghai in August 2026, creating a cross-sector business platform linking livestock production and animal health with the global pet industry.
Two Major Exhibitions, One Shanghai Business Visit
VIV Select China 2026 will take place from August 19 to 21 at the Shanghai World Expo Exhibition & Convention Center, while the 28th Pet Fair Asia will run from August 19 to 23 at the Shanghai New International Expo Centre.
Both exhibitions are organized by Globus Events. Their concurrent dates will allow international buyers, manufacturers and industry professionals to explore livestock production, feed and ingredients, animal health, supply chain services, pet food and finished pet products during one visit to Shanghai.
VIV Select China 2026
Dates: August 19–21, 2026
Venue: Shanghai World Expo Exhibition & Convention Center, SWEECC
Location inside venue: Halls 1 and 2
Core scope: Feed-to-food, livestock production, animal health and production technology
28th Pet Fair Asia
Dates: August 19–23, 2026
Venue: Shanghai New International Expo Centre, SNIEC
Address: No. 2345 Longyang Road, Pudong New District, Shanghai
Core scope: Pet food, veterinary diets, pet healthcare, supply chain and finished pet products
VIV Select China 2026: Feed-to-Food Industry Coverage
VIV Select China covers poultry, waterfowl, swine and other livestock sectors. Its official event profile includes breeding and hatching, feed and feed additives, feed processing, veterinary vaccines and animal protection products, biosecurity, farm construction, breeding equipment and animal waste treatment technologies for pork, poultry, milk and aquatic production.
Who Visits VIV Select China?
The official visitor profile includes integrated companies, producers, manufacturers, distributors, dealers, breeding and hatching businesses, farms, slaughterhouses, meat, egg and milk processors, food wholesalers, supermarkets, chain restaurants, packaging and logistics companies, laboratories, IT and automation providers, financial services, educational institutions, media, government bodies and industry associations.
Conference and Knowledge Programme
The official conference page lists the VIV International Summit and thematic areas covering animal health and disease management, green agriculture, smart farming, poultry production and swine production. It also lists AgriBiTs China, sustainable swine production and poultry technology and internationalization among the programme themes.
Pet Fair Asia 2026: Trade, Veterinary and Consumer Market Coverage
Pet Fair Asia will present pet food, functional treats, veterinary diets and specialized nutrition alongside pet healthcare, finished products, brands and original equipment manufacturers. The event is expected to bring together more than 2,600 domestic and international exhibitors and approximately 530,000 trade and public visitors.
The official Pet Fair Asia platform also identifies dedicated industry areas including PET FAIR SUPPLY for the pet industry supply chain and PET FAIR ASIA VETERINARY for pet medicine and animal health.
Pet Fair Asia Registration
The official registration page states that international buyers and industry professionals may secure free entry by registering before July 31, 2026. After that deadline, a ticket fee of RMB 200 or USD 30 per person applies.
Register for Pet Fair AsiaHow the Joint Initiative Connects the Two Value Chains
The collaboration connects VIV Worldwide’s feed-to-food expertise with Pet Fair Asia’s pet industry platform. Together, the exhibitions will provide an integrated sourcing and business development environment linking upstream technologies and ingredients with downstream product innovation and consumer demand.
Animal Health
At VIV Select China, international suppliers will present disease prevention, biosecurity, vaccines, antibiotic-reduction strategies and animal nutrition solutions. The joint press release states that technologies proven in livestock production may also support companion animal healthcare, veterinary products and clinical disease management.
Pet Food and Specialized Nutrition
Pet Fair Asia will showcase staple diets, functional treats, veterinary diets and specialized nutrition. The joint initiative connects these downstream product categories with feed ingredients, formulation, sourcing and production planning represented across VIV Select China.
Dates, Opening Hours and Visitor Categories
| Date | VIV Select China | Pet Fair Asia |
|---|---|---|
| August 19 | 09:00–17:00 | VIP B2B Day, invitation only 09:00–17:30 |
| August 20 | 09:00–17:00 | Trade Visitor Day 09:00–17:30 |
| August 21 | 09:00–14:00 Visitor entry ends at 12:00 |
Trade Visitor Day 09:00–17:30 indoors Outdoor area until 19:00 |
| August 22 | Event concluded | Consumer Day 09:00–20:00 indoors Outdoor area until 21:00 |
| August 23 | Event concluded | Consumer Day 09:00–15:00 |
Complimentary Shuttle Service Between the Two Venues
The organizer will operate a complimentary shuttle bus service between the Shanghai World Expo Exhibition & Convention Center and the Shanghai New International Expo Centre on August 20 and 21. Frequent point-to-point departures are planned to help professional visitors attend both exhibitions.
Current and previous VIV Select China visitors may also qualify for dedicated Pet Fair Asia trade visitor benefits, subject to advance registration and eligibility requirements.
The Veterinary News & Views as VIV Select China Media Partner
The Veterinary News & Views is publishing this official event update as a media partner of VIV Select China 2026. VNV coverage connects its veterinary, poultry, livestock, dairy, feed, animal health and agribusiness readership with verified event information and official planning resources.
Through this publication, readers can review the two event formats, visitor categories, opening hours, sector coverage, shuttle arrangements and direct official links for registration, exhibitors, conferences, venue information and travel planning.
Official Event Planning Links
Event Information at a Glance
Visitor registration for both exhibitions is open. VIV Select China will run from August 19 to 21 at SWEECC, while Pet Fair Asia will run from August 19 to 23 at SNIEC. The first joint initiative will connect livestock production, animal health, ingredient sourcing, pet food and veterinary market developments in Shanghai.
Source: Official joint press release issued in Shanghai on July 23, 2026, together with current information published on the official VIV Select China and Pet Fair Asia websites. Event arrangements may be updated by the organizers; visitors should confirm final details through the official links before travel.